News
December 24, 2025
Olya Kryvonos
The Shopify ecosystem moves fast. New ideas, new tools, and new expectations appear all the time, and merchants rely on partners who can keep up - and keep things simple. From the beginning, we’ve focused on strong fundamentals: building reliable products, consistently supporting merchants, and working closely with Shopify to ensure everything works seamlessly together.
This feature feels like a nod to that long-term approach. In an ecosystem of this size, consistency and trust matter, and they take time to earn. Being featured on Shopify’s Partners site and in the Shopify Editions announcement newsletter is a reminder that showing up, listening, and continuously improving really does make a difference.
Emili Horncastle, Co-Founder and CMO at Zapiet, featured on Shopify’s site
We’re especially proud because this recognition reflects years of teamwork - across our product, support, and partnerships - and the relationships we’ve built along the way. It’s not about a single launch or feature, but about the collective effort behind everything we do.
We see this moment as both a milestone and a motivator. It encourages us to keep raising the bar for ourselves, to keep supporting merchants at scale, and to continue being the kind of partner people enjoy working with.
Thank you to Shopify, to our partners, and to the merchants who trust Zapiet every day. We’re excited about what’s ahead, and proud of the journey so far.
Emili Horncastle is Co-Founder and CMO at Zapiet. She has played a key role in shaping Zapiet’s product strategy, brand, and growth within the Shopify ecosystem, working closely with merchants and partners to build tools that support real operational needs.
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